Dimitris Andreadakis

About

Dimitris Andreadakis is the founder of EyeCaptain, an AI-powered CRO and UX analysis platform used by e-commerce teams, agencies and lead generation businesses. Over the last decade he has run conversion programs across hundreds of pages, from checkout flows and product detail pages to B2B landing pages and pricing tables. His work sits at the intersection of behavioural psychology and hard analytics: what visitors actually look at, where attention breaks down, and which page elements carry the weight of a decision. At EyeCaptain he designed the scoring rubric behind every audit, a 48-criteria framework covering clarity, trust, friction, persuasion and visual hierarchy, and the attention model that ranks the elements competing for a visitor on any given screen. He writes here about conversion rate optimization, UX auditing, heatmap interpretation, A/B testing discipline and the neuromarketing principles that separate a page that gets traffic from a page that converts it.

Expertise & credentials

• Founder of EyeCaptain, an AI-powered CRO and UX analysis platform
• 10+ years running conversion programs for e-commerce and lead generation sites
• Specialises in neuromarketing-driven page architecture and attention analysis
• Built the EyeCaptain CRO rubric: 48 audited criteria across clarity, trust, friction and persuasion